dialogue: #Person1#: You are seemingly upset. What's behind you?
  #Person2#: Arden wants to have a trademark for our new series of products registered. But I have no idea on the registering process.
  #Person1#: That's not as complicated as you suppose.
  #Person2#: Is it so easy? I never experienced this. Can you tell me something about it?
  #Person1#: It is known that there is a time limit for trademarks. And we should not have a similar trademark with the one in the same field.
  #Person2#: Based on what you said, does it mean that we can not have a trademark like 'genova', right?
  #Person1#: Correct. And our country follows the priority of use principle.
  #Person2#: Can you tell something about the preparation for the register?
  #Person1#: Some relative documents will be needed and the fee may be quite dear. So you need to learn more about the process and regulations about this issue.
summary: #Person2# is upset because #Person2# doesn't know the registering process of a trademark. #Person1# gives #Person2# some tips and suggests #Person2# learn more about this issue.
topic: trademark